April 05, 2017
Hysteria Brewing Company
The design of the space encourages a deep connection to the authenticity of the craft through a uniquely branded and personal tap room experience.
Arium provided full AE design services to transform a vacant warehouse into one of Columbia’s newest craft breweries, Hysteria Brewing Company. Through close coordination with the local permit review officials, Arium was able to design a fully and completely open taproom/brewery customer experience.
The open nature of the facility allows for guest to take a self-guided tour and relax at an oversized bar directly adjacent to the Brew Master’s equipment. A dark and slightly schizophrenic taproom plays off Hysteria’s steampunk inspired brand image against the backdrop of highly polished production equipment.
Arium will be attending the Craft Brewers Conference & BrewExpo in Washington DC April 11th. Hope to see you there.